Everyone loves a good story right? Well in April of 2011, our founders Josh and Sam had one of those conversations that started with the familiar line “hey you know what would be cool?”, and ended rather surprisingly at “let’s start a music magazine”.
We figured that for too long, talented Singaporean artistes have performed in the shadow of big international acts, and we believed that that should change. Instead of sitting around waiting for the pool of extremely talented local musicians to show themselves, we decided (rather hastily, we might add) to join in the fray and see what’s what in the world of Singaporean music.
Several years, some ups and downs, and a change of management later, we still seek to provide a local online platform focused on sussing out the very best of Singapore’s developing music scene through an up-close and personal look at the development of true blue Singaporean acts. Through giving them their due coverage, perhaps in our own little way we help to raise up the profile of the local music scene.
Yet our coverage and interest will continue to expand, and over time we’ve come to recognise that we don’t want to confine ourselves in a box. So welcome to MOSHIN’ v2.0. It’s taken us 3 years to get here, but boy are we glad we took the time. We hope you will be too.
MOSHIN’ Magazine is a company of SGPLAYBOOK Pte Ltd.